On behalf of PRSSA at Georgia Southern University, happy Fall 2016! We have ended our third week of classes on a strong note. It seems like just yesterday I was packing my bags for my study aboard trip. Three months have literally flown by, and now it’s time for college football, warm fires, and cozy sweatshirts—plus hot lattes.
PRSSA has kicked off the school year by hosting its first meeting, recruiting potential new members, as well as welcoming back returning members. To start, we introduced the new executive board for 2016-2017 led by President Shannon Madden, and Vice President Crislyn Petzoldt, both of which served on exec board last year. These ladies are very busy, wrapping up their senior year as public relations students, and running a great PRSSA chapter for Georgia Southern. Other new executive board members include, Elisabeth Dichiara, Erin McGuiness, Cabby Johnson, Ali Farmer, Anna Maley, Natalie Morris, and myself – all upper classmen studying PR.
At the first meeting we discussed upcoming events, including membership fees, which are due Tuesday, Oct. 25. New membership fees are $75, and retuning membership fees are $70. Now the good stuff, the National Conference will be hosted in Indianapolis this year and, as always, this is a perfect opportunity to network with professionals, and public relation students nationwide. This year’s conference will have a variety of guest speakers who will be discussing topics, such as, blogging rules, a guide to storytelling, political PR, and more. Not to mention the Warner Brother’s Television publicity team will be there, discussing entertainment public relations. There will be a chance to have your resume critiqued by professionals, for future internships, or job opportunities. The 2016 Indianapolis conference can create career paths, while providing students hands-on experience, and networking with professionals. For additional information, check out this brochure from the National PRSSA website, and register ASAP. The deadline to register for the PRSSA National Conference is Friday, Sept. 16.
Lastly, PRSSA has announced details of the 2017 Bateman Case Study Competition. This is the perfect opportunity to use skills you have learned throughout your college career. Students will create a public relations campaign to raise awareness for a cause, and get a good idea of how the real world might work. This year’s campaign will promote the Campaign to Change Direction in partnership with Give an Hour, The Plank Center for Leadership in Public Relations, and Edelman. The goal of the campaign is to raise awareness about the importance of mental health and to change the culture in America when discussing the topic. This year’s Bateman team will be led by our vice president. Students interested in participating on the team can complete an application (to be available soon).
To wrap things up, our executive board will soon be participating in a team bonding experience on campus. Georgia Southern’s recreational center offers different courses for new staff and board members, to get a chance to bond, in hopes of becoming a better working organization. The course will consist of several bonding exercising, including, communication, problem-solving, confidence, trust, and a few other activities. This will provide our new exec board the perfect opportunity to learn about each other, and become a better PRSSA organization for the student body.